Graphic Design Resume

Leah Welch
Graphic Designer, Illustrator
welch.leah@gmail.com 

  • I am constantly reminded of the power of design. Good design magnifies voices, educates observers, and breaks down barriers to communication. Poor design encourages indifference, misunderstanding, and misses opportunities. I aim to devote myself to the cause of good design every time someone has trusted me with their message - using effective typography, layout, illustrations, and photography to accomplish objectives as close to the clients voice as possible (even when that client is myself.) I believe that we are cut from the cloth of an ultimate creator, and it brings me joy to walk that path.

    It’s also just cool when you see something that makes you go woah. So that’s a thing too.

  • Bachelor of Fine Arts, Graphic Design
    Savannah College of Art & Design, Fall 2012 

    Associate of Science, Graphic Design
    Santa Fe Student Scholar - 3.9 GPA
    Santa Fe College, December 2009 

    Associate of Arts 
    Fine Arts Concentration - Art Photography
    Santa Fe College, May 2007 

  • Software

    InDesign 
    Illustrator
    Photoshop
    Adobe Acrobat
    Sharepoint
    Microsoft Office
    Google Suite
    Canva 

    Skills

    Logo
    Infographics
    Vector
    Illustration
    Typography
    Branding
    InDesign and PDF Accessibilty
    Print and Digital Formats

  • UF/IFAS Communications Graphic Designer II, Illustrator
    Mar 2023 to Current Gainesville, FL

    Working with UF/IFAS faculty and staff on the main university campus and across the state of Florida.

    Creating infographics and posters to support research initiatives, publications, and educating the public.

    Working within the UF branding system to create engaging, functional, and compliant materials.

    Creating ADA accessible InDesign and PDF documents for both screen readers and general readability.

    Illustrating a variety of styles and subjects - hand drawn or clean vectors; scientific or artistic and representational.

    Formatting research documents, annual reports, educational booklets, and other publications.

    Project and file management including marketing work order requests, production time lines, and specific tasks.

    Working with editors to create but english and spanish language versions of design collateral.

  • Alachua County Library District In-House Graphic Designer
    2018 to Present Gainesville, FL 

    Supporting all 12 branches of the county’s public library system through digital and print marketing for events, programs, collections, and services through collaboration with marketing and social media managers.

    • Working with fellow staff to see their project vision come to life using creativity and coherent branding across all materials including logos, event and outreach fliers and posters, brochures, programming magazines, presentations, website graphics, annual reports, social media, and digital ads.

    • Training staff in marketing guidelines and best practices, including how to use Canva create smaller promotional pieces and library displays.

    • Managing the acquisition of copy writing, images, and illustrations, as well as creating original vector artwork and photo editing.

    • Project and file management including marketing work order requests, production time lines, and specific tasks.

    • Collaborating with project stakeholders across the library district, including librarians, branch managers, administration, facilities, online resources and website managers, circulation, finance manager, and more.

    Freelance Graphic Designer
    2008 to 2020

    Working with local clients on individual projects such as logo design, print projects, mailers, hand lettering and illustration, invitations, event branding, and social media graphics.

    Tempforce of Gainesville

    Marketing Coordinator
    April 2017 to Oct 2017

    Contract position writing and maintaining job postings and social media content across multiple platforms, management of a Wordpress site, and design as needed.

    Data Targeting - Consulting Firm

    Graphic Designer
    April-Dec 2016
    Gainesville, FL

    Fast paced production oriented print design for consultants representing many clients at once. Direct mail, logos, booklets, and branding campaigns.

    Florida Museum of Natural History

    In-House Graphic Designer
    2009 to 2016
    UF Cultural Plaza, Gainesville, FL

    • Served internal museum clients by creating and managing consistently branded print and digital materials for general marketing, events, educational programs, research, exhibits, and fund-raising departments.

    • Followed jobs through from concept to completion, working with fellow designers to achieve design goals.

    • Collaborated with multiple museum departments at once to plan and design project elements, including marketing, photography, education, development, website, exhibits, events, and more.

    • Prepared files for print and communicated with printers to establish project parameters.

  • Art For A Change
    Event Organizer
    2007 to 2009 

    Organized local artists to sell their work for charity at Art For A Change art shows.

    Gainesville Outreach
    Full -Time Outreach Intern
    2001 to 2005 

    Lived with and served the residence of a lower income neighborhood through community service and was a primary organizer of large outreach events.

I’d love to talk with you about my work.
Questions or comments welcome.